Gradient Works

Gradient Works is a seed-stage software company based in Austin, Texas, founded in 2020 by Hayes Davis and Jenn Deering Davis. The company specializes in sales software aimed at helping B2B sales teams enhance their pipeline and revenue velocity. Their innovative approach transforms traditional sales territory management into a dynamic, AI-driven model known as dynamic books, which optimizes account coverage and prioritization. The core offering is the Dynamic Books Platform, which replaces outdated territory management with a flexible model that continuously adapts to account data sourced from the web. Gradient Works also provides a Salesforce managed package that automates lead routing and account assignment, along with coverage analytics to help sales managers optimize team performance. Their tools support intelligent prospecting and dynamic territory design, moving beyond static models to a more efficient, demand-driven approach. The company serves a diverse range of B2B clients, including notable names like Upwork, Box, and Mailgun.