Phobio

Phobio is a device trade-in company founded in 2010 and based in Atlanta, Georgia. It specializes in secure and eco-friendly solutions for both consumers and businesses. The company is known for its commitment to transparency and sustainability, holding several certifications, including ISO 9001, ISO 14001, ISO 45001, and R2 V3. Phobio offers a range of services, including Phobio Direct, which provides instant quotes and payments for various electronics. The company also has programs for businesses to recycle or upgrade their IT assets and partners with retailers to enhance trade-in solutions. In 2022, Phobio launched an auction platform called Assembly for third-party sellers, and in 2024, it introduced gift card integration for its trade-in portal. With a focus on innovation, Phobio utilizes AI-driven tools and proprietary technology for device identification and data security. The company has established partnerships with major brands like Apple and Costco, contributing to its growth and market presence.