What is Xink?
Enforce and achieve brand consistency through email signatures. You get automatic email signatures for desktop, web and mobile devices. Extend email marketing campaigns to email signatures; 1) Scheduling, 2) Segmentation, and 3) Tracking email signature campaigns. We launched the web portal in 2013. Before 2013, we did everything with IT on-premises. We wanted to find a way to allow IT to hand off administration to the marketing/communications dept. (No workload in IT). We did this by creating a browser-based user-friendly web portal with role-based login capability. Now, IT is involved only during the initial setup (45 min.). The marketing/communications department is now self-managed, and if they need help, we assist directly (chat and online training) without any workload in IT.
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